Today we managed three events for our client KRYOLAN to officially launch the best-in-class make-up collection now available to Sydney consumers, thanks to the opening of their first Concept Store located on the iconic Oxford Street strip.
Kryolan Professional Make-Up is a name synonymous with elite make-up artists worldwide. The complete KRYOLAN range will be available, with customers able to create bespoke colour pallets of foundation, eyeshadow and lipsticks through to custom contouring kits. Services at the two-level store will include:
– Beauty & glamour make-up for special occasions
– Personal make-up lessons for beauty consumers
– Camouflage make-up for medical conditions and special occasions
– Drag, advargarde, characters and SFX make-up
– Advanced lessons & workshops for professionals in all facets of professional make-up
Since 1945 in Berlin, KRYOLAN has developed their own products using only the highest quality ingredients coupled with world-class manufacturing techniques. Their products are widely regarded as the make-up industry standard and are currently used to teach students in top make-up schools in over 100 countries throughout the world.
The day was split into three sections:
– Breakfast event with key top tier beauty editors, media and influencers
– One-on-one interview appointments with Wolfram Langer, the CEO of KRYOLAN Global
– VIP evening event for key make-up artists and trade contacts
KRYOLAN’s Sydney Concept Store is open now at 20 Oxford Square, Darlinghurst. Bookings for make-up services can be made by calling: 02 9331 0141. If you have any questions, please email us!